Being self-employed is like a whirlwind romance. In the beginning, it’s all passion, late-night brainstorming sessions, and the thrill of chasing your dreams. But after a while, things can get…complicated. Deadlines, taxes, and that one client who sends emails in ALL CAPS can make you question your life choices.
If you’re feeling like the spark has faded, don’t worry—you’re not alone. Here’s how to rekindle the flame and fall head over heels for your business all over again.
1. Remember Why You Fell in Love
Think back to the good old days. Why did you start this business in the first place? Was it the freedom, the creativity, or the chance to never have to attend another soul-crushing staff meeting about “synergy”?
Write down your “why” and stick it somewhere you’ll see every day. Unless your “why” was “I hate wearing pants,” in which case…keep that one private.
2. Take Yourself on a Business Date
Sometimes, you just need a change of scenery. Grab your laptop and head to that cozy café with the overpriced lattes. Or, if you’re feeling fancy, book a day at a coworking space. Nothing says “I’m a legit entrepreneur” like sipping tea next to someone brainstorming a startup called “Uber for Cats.”
3. Break Up with the Tasks You Hate
If your business feels like a bad relationship, it might be time to let go of the things that drain you. Hate bookkeeping? Outsource it. Dread social media? Automate it. Life’s too short to argue with Excel spreadsheets or pretend you enjoy making TikToks.
4. Spice Things Up with New Goals
When was the last time you challenged yourself? Set a new goal that excites you—launch a product, revamp your branding, or finally learn what SEO actually stands for. (Spoiler: It’s not “Something Everyone Overthinks.”)
5. Laugh at the Chaos
Your business isn’t perfect, and that’s okay. Did you accidentally send an email with “Dear [Insert Name Here]”? Did you spend three hours designing a logo only to realize it looks like a sad potato? Laugh it off. Every mishap is a reminder that you’re human—and honestly, it makes for great party stories.
6. Take a (Real) Break
Burnout is real, and it’s hard to love your business when you’re running on caffeine and sheer willpower. Take a day—or even a week—off. No emails, no “quick checks,” no guilt. Trust me, your business will survive without you for a bit.
7. Celebrate the Wins
When you’re self-employed, it’s easy to focus on what’s not working. But take a moment to celebrate the little victories. Landed a new client? Celebrate. Figured out how to mute that one client on Zoom? Double celebrate.
8. Fake It Till You Make It (Back in Love)
Sometimes, you’ve just got to go through the motions. Show up, do the work, and remind yourself that every business has its ups and downs. Before you know it, you’ll find yourself grinning like a fool when you land that dream client or nail a new project.
The Grand Gesture
If all else fails, make a big move to rekindle the romance. Rebrand your business, pivot to a new niche, or invest in a shiny new tool that makes your life easier. It’s like giving your business a makeover—and who doesn’t love a glow-up?
Final Thoughts
Being self-employed is a love story for the ages. Sure, there are rough patches, but with a little effort, you can fall back in love with your business. Remember, this is your dream, your baby, and your chance to create something amazing.
Now go light some candles, play some cheesy love songs, and write that email to your business: “I think we need to start over.”
Scarlett Darbyshire 